At this workshop you will hear how applying the fundamental principles of marketing can help to increase awareness of your business and improve the potential for customers to buy from you. Topics include: • the 4+4Ps of marketing • researching the market • know your customer • branding and storytelling • culture in branding • developing a marketing strategy. Build […]

Lead with confidence. Inspire your team. Be the leader your business needs.   Stepping into a leadership role can be one of the most rewarding — and challenging — parts of running a business or managing a team. If you’re a new business owner, team leader, or recently promoted supervisor, this six-session Leadership & Management […]

Have you checked whether your brand is truly protected - or could a competitor copy it tomorrow and profit from everything you've worked so hard to build? Registering a trade mark is one of the most effective ways to secure your brand and stop others from cashing in on your reputation. To help you protect […]

The next Business Acumen session will feature accomplished female founders and investors lifting the lid on the decisions that truly drive growth. Behind every growth story are decisions that weren’t easy, obvious, or always right. In this conversation, our panellists will share the tough calls they’ve made - what paid off, what didn’t, and what […]