Stretton Centre – Facebook Ads Essentials: A Beginner’s Workshop
Launch Your First Campaign for Leads or Sales!
New to Facebook advertising? Join us for a practical, beginner-friendly workshop designed to help small business owners and start-ups confidently take their first step into paid social media advertising.
This hands-on session breaks down how Facebook and Instagram ads actually work and walks you through building a simple, effective campaign tailored to your business goals. Whether you want to generate leads or increase sales, you’ll learn how to reach the right audience and promote your products or services with clarity and purpose.
In this workshop, you will learn how to:
- Understand how Facebook and Instagram ads drive leads and sales
- Build a simple, effective advertising funnel (ad → landing page or product → conversion)
- Identify the right offer or product to promote
- Create compelling messaging and engaging ad creative
- Set realistic budgets and structure your campaigns effectively
- Avoid common mistakes that reduce performance and results
You’ll also take part in a guided activity to map out your own first campaign, so you leave with a clear, structured plan ready to implement immediately.
Who should attend?
Ideal for small business owners and start-ups with little to no experience in paid social media advertising.