Adelaide Business Hub: Get Found, Get Chosen, Get Paid
Presented by Adelaide Business Hub, Regional Development Australia Adelaide Hills, Fleurieu and Kangaroo Island, Business Victor Harbor, and The Australian Government Digital Solutions program.
Facilitated by Steve Davis, Talked About Marketing.
Most businesses don’t have a marketing problem. They have a clarity, pathway, and follow-up problem.
People can probably already find you. The real question is whether they quickly understand why they should choose you, and whether buying, booking, or enquiring is easy once they do.
This hands-on session walks through the five stages that actually put more money in the till:
- Choosing the right customer
- Clarifying your message
- Being found (including in AI search)
- Converting attention into sales
- Turning one customer into the next
Every attendee leaves having reflected, with someone else’s help, on what truly makes their business worth choosing, and pinned it down in plain words.
About the facilitator
Steve Davis is the co-founder of Talked About Marketing, with 20 years in marketing communications and over 8,000 small business conversations behind him. He brings an outside perspective to businesses too close to their own work to see it clearly, grounded in practical frameworks, not jargon.