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X-WR-CALDESC:Events for The Circle
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DTSTART;TZID=Australia/Adelaide:20260908T093000
DTEND;TZID=Australia/Adelaide:20260908T123000
DTSTAMP:20260819T230030Z
CREATED:20260819T230030Z
LAST-MODIFIED:20260819T230030Z
UID:7164-1788859800-1788870600@thecircle.sa.gov.au
SUMMARY:Indigenous Business Australia - Marketing Fundamentals - VIRTUAL
DESCRIPTION:At this workshop you will hear how applying the fundamental principles of marketing can help to increase awareness of your business and improve the potential for customers to buy from you. \nTopics include:\n• the 4+4Ps of marketing\n• researching the market\n• know your customer\n• branding and storytelling\n• culture in branding\n• developing a marketing strategy. \nBuild your brand\, target your audience and find out what it takes to make your business stand out.
URL:https://thecircle.sa.gov.au/event/indigenous-business-australia-marketing-fundamentals-virtual-7/
LOCATION:Online
ATTACH;FMTTYPE=image/png:https://thecircle.sa.gov.au/wp-content/uploads/2025/06/IBAWorkshop.png
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DTSTART;TZID=Australia/Adelaide:20260908T100000
DTEND;TZID=Australia/Adelaide:20260908T140000
DTSTAMP:20260702T005043Z
CREATED:20260702T005043Z
LAST-MODIFIED:20260702T005043Z
UID:6837-1788861600-1788876000@thecircle.sa.gov.au
SUMMARY:Stretton Centre - Light\, Phone\, Action: Smartphone Photography and Video for Small Business
DESCRIPTION:Not Just for Instagrammers and TikTokers!\n  \nYour smartphone is already one of the most powerful marketing tools in your business—you just might not be using it to its full potential yet! \nHigh-quality content is no longer optional. It’s what stops the scroll\, builds trust\, and turns viewers into customers. \nThe question is: are you making the most of what you already have in your pocket? \nJoin this hands-on Smartphone Photography & Videography Workshop designed specifically for small business owners who want to create better content without expensive gear or complicated setups. \nYou’ll be guided by Steve Davis from Talked About Marketing—a marketing expert who specialises in uncovering the real stories within businesses and turning them into content worth talking about. \nIn this practical session\, you’ll learn how to:\n✔ Capture professional-quality photos using just your smartphone\n✔ Shoot simple\, effective videos that tell your brand story\n✔ Create content that increases engagement and builds credibility\n✔ Find the “hidden gems” in your business and turn them into marketing moments\n✔ Confidently produce content that stands out online—without overthinking it \nThis isn’t just theory—you’ll walk away with real skills you can use immediately to improve your social media and marketing. \nSpots are limited to 15. Please bring your phone\, chargers & any other equipment you use for filming content.
URL:https://thecircle.sa.gov.au/event/stretton-centre-light-phone-action-smartphone-photography-and-video-for-small-business/
LOCATION:Stretton Centre\, 307 Peachey Road\, MUNNO PARA\, SA\, 5115\, Australia
ATTACH;FMTTYPE=image/jpeg:https://thecircle.sa.gov.au/wp-content/uploads/2026/07/SC-LPA_SPVSB.jpg
ORGANIZER;CN="Stretton Centre":MAILTO:connect@strettoncentre.com.au
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DTSTART;TZID=Australia/Adelaide:20260908T113000
DTEND;TZID=Australia/Adelaide:20260908T123000
DTSTAMP:20260729T055408Z
CREATED:20260729T055408Z
LAST-MODIFIED:20260729T055408Z
UID:7007-1788867000-1788870600@thecircle.sa.gov.au
SUMMARY:Australian Taxation Office - Masterclass - Claiming Deductions for your Home-Based Business - VIRTUAL
DESCRIPTION:Build confidence in managing your small business obligations with our interactive masterclasses. Designed to complement our free online courses\, these sessions give you direct access to experienced ATO staff who can help clarify your responsibilities\, walk through real-world scenarios\, and provide practical guidance. \nMasterclasses cover topics such as: \n\nstarting a small business\ncash flow for business success\nclaiming home-based business tax deductions\nclaiming small business tax deductions\ntax-time essentials – how to successfully report\, pay and lodge correctly\n\nThey’re a practical way to strengthen your understanding of day-to-day business operations\, helping you build good habits early and avoid common pitfalls that can affect your small business.
URL:https://thecircle.sa.gov.au/event/australian-taxation-office-masterclass-claiming-deductions-for-your-home-based-business-virtual/
LOCATION:Online
ATTACH;FMTTYPE=image/png:https://thecircle.sa.gov.au/wp-content/uploads/2026/02/ATO.png
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DTSTART;TZID=Australia/Adelaide:20260908T113000
DTEND;TZID=Australia/Adelaide:20260908T123000
DTSTAMP:20260729T234114Z
CREATED:20260729T234114Z
LAST-MODIFIED:20260729T234114Z
UID:7027-1788867000-1788870600@thecircle.sa.gov.au
SUMMARY:Australian Trade and Investment Commission (Austrade) – Export Essentials: Understanding your International Customer Through AI - VIRTUAL
DESCRIPTION:This webinar is the second in our 5-part series ‘Identifying your export opportunities’. \nLearn how to tell the difference between enquiries\, leads and genuine commercial opportunities. You’ll be able to focus your business development effort where it’s most likely to generate export growth. \nYou’ll also learn how AI can help you: \n\nidentify high-value customer segments\nanalyse buyer behaviour\nbuild detailed customer personas\nrecognise genuine commercial opportunities before investing time and resources.\n\nKey topics\n\nIdentifying ideal export customers\nB2B (business to business) versus B2C (business to consumer) export considerations\nCustomer pain points and buying behaviours\nProcurement pathways and decision makers\nCultural considerations when engaging with customers.\n\nPractical exercise\n\nInternational customer persona development.\n\nTake-home tools\n\nInternational customer persona template\nCustomer point mapping tool\nB2B buyer journey framework\nExport customer profiling worksheet\nProcurement chain mapping template\nCultural considerations checklist\nCustomer value prioritisation matrix.\n\nWho it’s for\nThis series is for Australian businesses exploring export opportunities or looking to expand into new international markets. It’s ideal for business owners\, founders\, export managers and decision-makers who want to: \n\nmake informed market selection decisions\nidentify commercially viable opportunities\nbuild a more strategic\, disciplined approach to international growth.
URL:https://thecircle.sa.gov.au/event/australian-trade-and-investment-commission-austrade-export-essentials-understanding-your-international-customer-through-ai-virtual/
LOCATION:Online
ATTACH;FMTTYPE=image/jpeg:https://thecircle.sa.gov.au/wp-content/uploads/2026/07/ATIC-EEUIICAI.jpg
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